News & Events | Academy Media Group
News Release
Worldwide Directory Advertising, poised to service area businesses, announces new name and expanded menu of services.
February 20, 2008
Highland Heights, OH - National Yellow Pages advertising agency Worldwide Directory Advertising has a new name. Now Worldwide Media Group (WMG), the company has also expanded its menu of services in an effort to effectively satisfy the ever-changing marketing needs of area businesses.
“We’re no longer just a Yellow Pages advertising agency. Our new name will reflect our ability to provide total media marketing solutions to companies of all sizes,” says Worldwide Media Group President Renae Dabney.
Whether a marketer’s needs are print or Internet initiatives; which combines Internet Yellow Pages (IYPs), Search Engine Marketing (SEO and PPC), Local Search, Web Design and Development and Email Marketing, the Highland Heights company has positioned itself to empower businesses to optimize their advertising options, thus connecting them with prospects in search of their products and services.
Dabney feels the new name, Worldwide Media Group, will aid the company in its quest to position itself as a viable partner servicing a multi-platform of strategic media buying. “Having served the National Yellow Pages industry for over twelve years, we realize that the print directory is a trusted resource for consumers looking to buy. Yet, in keeping in step with constantly changing marketing trends, we also appreciate the impact the Internet has made on today’s marketers. We hope to become a one stop shop and provide a solution to these overwhelmed individuals.”
She continues on to explain that with her core business operating as a Yellow Pages Certified Marketing Representative the company was limited by industry regulations to service only larger companies with voluminous national advertising programs. With the addition of the new services Worldwide Media Group can now service businesses, local or national, regardless of size.
“The guidelines established for National Yellow Pages programs certainly made it a challenge to work with local businesses,” she states. “Our new service offerings will open so many doors for us and we’re thrilled by the prospect of working with companies in our own back yard!”
Companies interested in learning more about Worldwide Media Group’s service offerings can contact the agency toll free at (888) 646-9932 or by visiting their website at www.wmgagency.com.
About Worldwide Media Group
Worldwide Media Group (WMG) is a Highland Heights, Ohio-based Certified Marketing Representative. Founded in 1996 as a spin-off of its parent company, Academy Communications, Inc., a full-service general Advertising Agency, Worldwide Media Group employs a team of professionals boasting 70+ years combined industry experience. WMG offers advertising and marketing solutions for Print and Internet Yellow Pages, Search Engine Marketing, Local Search, Web Design and Development and Email Marketing. The company is a member of The Yellow Pages Association, Association of Directory Marketing, Association of Directory Publishers, American Marketing Association, Web Association and Self Storage Association. For more information about the company and its service offerings, visit the Worldwide Media Group website at www.wmgagency.com.
For additional information concerning this news release and all other media inquiries please contact
Patti Spirko at (888) 646-9932 x 127 or email pspirko@wmgagency.com.